Why is my upgrade price the same as the new license pricing?

This information applies to versions:  DxO OpticsPro all versions, DxO Photolab 1, 2, 3, 4

Our upgrade pricing policy is designed to reward customers who regularly upgrade their DxO software. Since you own an older version of our software, the pricing to upgrade to each version you 'skipped' would add up to more than the cost of a new license. We, therefore, offer the new license pricing instead.

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